THE PODANALYST BLOG

Notes on podcast data

What we're learning about retention, growth, and the numbers behind a show — written by the team building PodAnalyst.

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Growth

Podcast keyword tracking, and what PSO can actually do

PSO is the podcast version of SEO. The searchable surface is smaller than the acronym suggests — what keyword tracking measures, and how to pick terms.

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Retention

What is a retention curve, and how do I read one?

The one chart that answers whether people actually stayed — what its two axes plot, the four passes that turn it into an edit note, and how it lies to you.

Retention

Why downloads lie, and what to look at instead

A download is a delivery, not a listen. Here's the metric we reach for instead — and how to read a retention curve without overreacting to one bad episode.

Product

Radar and Iris — what we shipped in v3

Two features that change what the app is for. Radar watches your show so you don't have to, and Iris answers questions about it in plain English.

Growth

The 15-minute weekly review that grows a show

One sitting, four questions, every Monday. It's the highest-return habit we know of for a show that's already publishing consistently.

See what your own numbers say.

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